New Play Zone Brings More Family Fun to Evesham Leisure Centre
New Play Zone Brings More Family Fun to Evesham Leisure Centre
We are proud to have completed the transformation of a former climbing wall area at Evesham Leisure Centre into an exciting new family play zone, on behalf of Wychavon District Council and Wychavon Leisure.
Delivered through the UK Leisure Framework, owned and managed by Denbighshire Leisure Ltd, the £275,000 project has reimagined underused space within the centre to provide an engaging indoor play experience and increase footfall to the site.
The new Rivers PlayZone is designed for children aged up to 10 years old with age-appropriate areas for both toddlers and older children. Working alongside specialist play provider Play Revolution, Alliance Leisure has developed a multi-level dynamic play environment with slides, bash bags, climbing ramps, puzzles and blocks, plus a dedicated sensory zone for babies. TAG gamification technology was also introduced to bring an element of interactivity and challenge to the play arena.
The investment replaces the centre’s former climbing wall, providing a more inclusive, family-focused attraction that supports Wychavon District Council’s ambition to encourage more people through the doors while enhancing the overall leisure experience.
The project demonstrates how existing leisure facilities can be adapted to respond to changing customer demand, creating destinations that appeal to families and support long-term financial sustainability.
Since opening in April, there have been 4500 visits which has contributed to a huge increase in footfall to both the facility itself and also the café.
Gillian Dunster, Business Development Manager, Alliance Leisure, says;
We’re proud to have worked with the council and Play Revolution to deliver another successful project through the UK Leisure Framework, helping ensure Evesham Leisure Centre continues to meet the needs of its local community. By repurposing existing space, we have created an exciting new attraction that complements the centre’s existing facilities while broadening its appeal to new audiences.
Nigel Grundy, Managing Director of Rivers Fitness added:
We’re delighted to see the Rivers PlayZone come to life at Evesham Leisure Centre. We wanted to create a space that gives families even more reasons to visit the centre and provides children with a fun, welcoming environment where they can play, explore and be active.
The PlayZone is an important part of our wider investment in Evesham Leisure Centre, and we’re really pleased to be able to offer something that complements our existing facilities and makes the centre an even better destination for local families.
The project forms part of Wychavon District Council’s continued investment in high-quality leisure facilities that promote active lifestyles, family wellbeing and community participation.








